Recent projects include:
- New press kit for accessa.org a non-profit tackling industrial emissions
- European launch of Eristoff Ginger vodka in Brussels with Red Hot
- Launch of a new environmentally responsible beef company
- Develop annual PR plans for Hudson Sandler hotel and hospitality brands
- Consultancy for Ogilvy PR on several premium brands for seasonal promotions
- Review of brand essence language for Grolsch beer
- Discreet consulting for agencies needing strategic support on major consumer brands
- In-house mentoring on consumer PR skills and continuing education
- Behind the scenes support for new business pitches at boutique agencies (via NDA)
Every project below was devised and managed by me. Detailed case studies are available on request for these and many more. The Buchanan's video was written and narrated by me as the introduction to an interactive experience I created with the master distiller.